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AI Connects Imagination, Leo Li, China

Apr. 04, 2018 – 

Pop quiz: What is the common 10,000-mile thread tying a British company, Imagination Technologies to the former president and CEO at Chinese fabless Answer: Li is Imagination's brand-new CEO , picked by Canyon Bridge, the Chinese government-backed buyout fund that acquired the U.K. company last year.

Given Imagination's minuscule market share in the Chinese smartphone market, the assumption might be that Li's job is to expand its graphic IP core business in China. Imagination told us that the company's revenue in China was only about $11 million (excluding MIPS) in 2017.

This, however, is decidedly a short-sighted view.

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